SCIENCE BEHIND THE CHEW - WHY GUM?

By
Jake
-
5
min read

BLOCKHEAD Energy Gum is the perfect way to get a quick boost of energy without the hassle of downing a sugar-laden energy drink or mugful of coffee. But why is gum such a good delivery mechanism?

Fastest Absorption

Simply put, chewing gum provides the fastest absorption rateof caffeine 1. A coffee, energy drink or caffeine tablet typically reachespeak absorption in about 30-45 minutes. BLOCKHEAD gum, on the other hand, getsto work up 6x faster, with full absorption in as little as 5 minutes.

How??

When micronutrients (such as caffeine) are consumed by chewingBLOCKHEAD gum, they undergo the process of sublingualand buccal absorption, passingthrough the mucus membranes in your mouth and flowing directly into yourbloodstream. Sublingual absorptionrefers to the uptake of nutrients by the blood vessels under your tongue,whilst buccal absorption takes placethrough the vessels in your gums and cheeks.

Contrast this to the consumption of a coffee, which mustpass through the entire gastrointestinal (GI) tract before it can be absorbedinto your bloodstream via the small intestine! What’s more, evidence shows thatGI absorption is slowed if your stomach is full 2. That means yourbreakfast could further delay the effects of your morning coffee, leaving youwaiting even longer to get that important morning energy boost.

If you’re in search of that immediate lift, whether it isthat pre-workout boost or an afternoon pick-me-up, chewing BLOCKHEAD Gum offersthe quickest solution.

Controlled Dosage

Plenty research shows that the optimal dose of caffeine forcognitive and physical performance benefits is 3 mg per kg bodyweight 3.To put that in context, a 70 kg individual would be looking to consume 210 mgof caffeine to receive the ideal performance boost. Each piece of BLOCKHEAD gumcontains 50 mg of caffeine, making it easy to quantify and achieve your idealdosage.

It’s clear to see the benefits of this when you consider thehigh variability of caffeine dosage found in coffee. A research study has shownthat a certain popular, disposable coffee pods can vary dramatically in caffeinecontent; with a single pod variety ranging from 25-71 mg of caffeine 4!

With a range this wide, it becomes increasingly difficult toachieve the correct dose to safely and effectively receive the benefits you’re searchingfor… One cup of coffee could provide a high dose today and a low one tomorrow! Withevery BLOCKHEAD Energy Gum, you know for certain that you’re getting 50 mg perpiece every single time, without the sugar and calories found in energy drinksand coffee.

 

1. Kamimori, G. H., Karyekar, C. S., Otterstetter,R., Cox, D. S., Balkin, T. J., Belenky, G. L., & Eddington, N. D. (2002).The rate of absorption and relative bioavailability of caffeine administered inchewing gum versus capsules to normal healthy volunteers. International journalof pharmaceutics, 234(1-2), 159-167.

2. Brachtel, D., & Richter, E. (1988). Effectof altered gastric emptying on caffeine absorption. Zeitschrift furGastroenterologie, 26(5), 245-251.

3. Burke, L. M. (2008). Caffeine and sportsperformance. Applied Physiology, Nutrition, and Metabolism, 33(6), 1319-1334.

4. B. Desbrow, S. Hall & C. Irwin (2017).Caffeine content of Nespresso Pod Coffee